About Us

Our aim is to ensure you receive outstanding service from Conception to Completion.

O ver the 17 years – Concept Flooring has grown its reputation for furnishing many homes and businesses with affordable quality Carpets, Vinyl’s and Designer floor coverings.

We take great care to ensure that all of our customers receive the best care, advice and attention when visiting our showroom. We have professionally trained staff who have numerous years of experience and help offer impartial advice to help you create your ideal dream home. The team are on hand to discuss your requirements in great depth and offer no obligation free estimates to help you make the job of finding the right style of flooring easier and more enjoyable.
Choose from our extensive range of over 3000 quality carpets selected mainly from the leading UK manufacturers including Brintons, Axminister and Cormar.

Also, visit our showroom and you will discover Karndean. Made from an exceptionally durable form of customized Vinyl, this remarkable flooring replicates all of the beauty of natural flooring materials with none of the practical drawbacks. With a vast array of design components, you can create a truly individual floor. Karndean is suitable for any room in the home, even kitchens and bathrooms where natural products can be affected by water spillage. We are also a supplier of Amtico Flooring.

We are proud that much of our business comes from satisfied customers who kindly recommend us to their friends or other business users, we owe much of our success to the high standards of worksmanship from our own teams of Carpet fitters and floor layers.

For further information about any of our products/services or to arrange a home visit – please contact us today.


Over 3000 samples to chose and view from our showroom


Northamptonshire’s only Platinum Partner with in house Design Studio

Carpet Tiles

Vast range available for your selection to cope with any environment


FREE No Obligation Estimates with free home loan sample service



Our quality standards apply also in terms of service, technical expertise and advice. Our dedicated employees are happy to assist you with know-how and experience in your daily business.

At Concept Flooring, we have an extensive range of over 3000 quality carpets selected mainly from UK leading manufactures which can be fitted at highly competitive prices.   We have a large selection of carpets to suit all tastes, needs and budget.

Carpets add finishing touch to your home and we offer a diverse range of colours and styles, piles, weights and materials to suit your home. Typically two types of carpets are available – Woven and Tufted.   Woven carpet is made using traditional methods which create a more premium finish.   The carpet is made with all patterns and colours woven in rather than printed on the carpet. It can made either in pure wool or a blend of and manmade fibres, normally 80% wool, 20% nylon. Chose from Axminsters, which tend to be patterned.

Tufted carpet s currently the most type of carpet as the manufacturing process makes this a great value choice. It is typically made by a row of needles punching the pile yarn into the backing cloth. This type of carpet is bouncy and comes in a great variety of finishes and colours.

We offer a free estimation no obligation service and provide fitting though our highly qualified fitters to ensure your flooring is installed and finished to a high standard. We also offer a free loan sample service so that you can chose in the comfort of your own home.

In addition, we will recommend whether or not your home will benefit from new underlay – which is very important to improve the life and durability of your carpet. Good underlay prevents carpet from flattening so that it stays like new for longer. Good quality underlay also helps keep in heat and reduce noise.

We are also a leading provider of Sisal natural flooring and pleased to advise that we are now stockists of Laura Ashley carpets too.

As part of our service, we also provide a wide range of underlays, felt, door plates and stair rods to compliment your new carpet. For further information about any of products/services – or to arrange a free no-obligation home please contact us



Concept Flooring is Northamptonshire's only Platinum Partner.

Concept Flooring carries the largest and most comprehensive display of Karndean Flooring. Our recently refurbished showroom has a newly installed Karndean Platinum Design studio where we are pleased to offer our customers a design table and unique play table service which allows our customers to select the colours, strips and border they like. The table also allows you to see various designs and our experienced staff are oh hand to offer the best suggestions which work for you – before you finalise your decision.

Our fitters are a team of Karndean and NVQ qualified installers who will offer friendly advice even on installation day about direction and design

All of our installations come with a unique transferable Karndean Guarantee certificate. This guarantee is linked to the installation of the product, to ensure:

  1. The floor been prepared properly with either a good quality latex at a minimum 3mm thick coat
  2. The correct primer been used prior to the latexing
  3. A good quality 6mm plywood has been used
  4. Use of the correct adhesive applied in the correct way
  5. The sub floor has been checked for moisture

Our trained staff are happy to explain these details in store, on a home survey or by phone.We complete a site survey to help with design and general guidance. This ensures we carry out a the correct installation procedure

We offer all Karndean care products to help maintain your new Karndean floor from cleaners and seals to felt pads for furniture feet.

At Concept Flooring we are always looking at new products and procedures to improve not only the quality of each installation but also the speed to reduce the disruption to our customer. Our research and development on sub floor preparation, adhesives and installation ,methods – has led to a unique and trusted relationship with Karndean themselves.


FREE advice on complete range of flooring to meet your needs and budget backed by professional fitting and fast delivery


Carpet Tiles

Tough, durable, easy to clean and even easier to fit.

Concept Flooring offers a range of carpet tiles and vinyl tiles which are tough enough to cope with any demanding environment. With a great range of colours to choose from, you’re guaranteed to find the right floor to complement your home. Tough, good looking and practical, our carpet tiles and vinyl tiles need no underlay, are easy to install. All our kitchen flooring represents excellent value for money.

The carpet tiles we provide are designed for all areas of the home and are tailored for warmth, comfort and softness. They also give you the opportunity to be creative, with both bright and neutral colours available to fit in with your own décor ideas.


Cushion Flooring

We believe in a diverse range of personel to bring creative skills, thoughts, and ideas to the table.

You will find that Cushion Flooring offers you the broadest range of style, colour, and performance options that are sure to fit your needs and budget. You should also be aware that the more expensive the vinyl floor the more sophisticated styling becomes, the better damage resistance and appearance retention are, and the stronger warranties become. You can find a vinyl floor for almost any decor, and is the best option in places where moisture and spills are a fact of life, such as in a kitchen or bathroom.

Representing the very latest in interior trends, Cushion Flooring offers best value with a host of unique benefits.

  • Great choice of products and really helpful staff. My carpets were replaced quickly and very professionally

    Roger, Barton Seagrave
  • Excellent range of Karndean products. The design studio really helped us chose the best flooring for our hallway and kitchen

    Kevin, Kettering
  • Very pleased with the help and advice given to replace my lounge carpets. Fitting staff were very helpful and very tidy!

    Helen, Kettering

Commercial Division

Welcome to the Concept Flooring Commercial Division. We are proven suppliers of an extensive range of Contract Carpets and Floor coverings for any demanding industrial environment, be it local, national or International. Our professional team is on hand to help advise you of any flooring requirements you may have.

Our team of NVQ qualified installers will carry out installations to a high standard and understand the requirements of busy commercial locations and work to a high, safe standard and go that extra mile to meet deadlines as they recognise that “time is money” on many commercial installations.

Our flooring solutions are tailored for any environment including:

  • Retail
  • Healthcare
  • Leisure (Sport England Specification Flooring)
  • Offices
  • Education
  • Safety Flooring
  • Be-spoke & more..

Some of installations include:

Crisps Morrisons RS Components
Local County Council(s) Corus Tubes West Ham Utd Football Club
Karndean International Weetabix Local County Hospital(s)
KP Snack Foods British American Tobacco (BAT)  ITV Television

We offer a vast range of products through our partnerships with a number of leading flooring manufacturers, these include Ardex, Flotex, Burmatex, Karndean, Altro, Brintons, Polyflor, Gerflor, Armstrong, Amtico and Ball.

We offer free quotations with an on-site consultation and design service. To discuss your commercial needs further, please contact us today



Thorngate Street is also home to our Cash and Carry warehouse with numerous rolls of carpet and vinyl. We also have everything needed to install from door bars, to underlays and adhesives all at hugely discounted prices. Along with a trade counter for many tools and adhesives.

Our warehouse is open to both the trade and public. Our opening times are Monday to Friday from 08.00 to 17.00 and Saturday from 08.00 to 14.00. Our trained staff are always on hand to offer you the best advice and find products to suit your needs – no matter how big or small.


Our Showroom

How to find us

Quality, affordable flooring for all budgets

Our showroom is open Monday to Saturday from 09.00 to 17.00